AleaShop - Contruction E-comm
Alea Shop is a construction materials marketplace offering a wide selection of building supplies, tools, and related services for both professionals and private clients.
Service
Segment
B2B, B2C
Project Overview
The platform combines product catalog, service booking, and customer account management in one unified system. The project was especially engaging due to the complexity of product filters, comparisons, and service integration.
Key Highlights
Platform Architecture:
Structured the user experience around three key flows: product search, comparison system, and service booking.
Designed a scalable layout to handle a large catalog with technical specifications.
Personal Account & Comparison Tool:
Built a personal account area for tracking orders, managing saved products, and booking services.
Implemented an intuitive comparison tool for technical product specs across categories.
Responsive Design & UI System:
Created adaptive designs for desktop, tablet, and mobile users.
Developed a design system ensuring consistency across complex product and service flows.
Achieved Goals
Completed the project in 3 months, delivering both UX and UI for all key modules.
Simplified product selection through the comparison system, reducing customer decision time.
Increased engagement via personal account features and service integration.
Enabled future scalability through modular design and flexible layout grid.
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