- Designed the SaaS application, landing pagem, pitch deck for Aldente AI, contributing to the startup's successful funding from a global top 500 VC fund. - Created AI features and chatbot UX, including prompt design for B2B Clients. - Developed user journeys, success metrics, and product flows aligned with business goals. - Created and managed the design system. - Development of visualization of graphs and metrics.

- Designed user flows, wireframes, prototypes, UI kits, and design systems for B2B products. - Led design presentations and defended solutions in client meetings. - Completed 15+ full-cycle projects from research to handoff. - Mentored junior designers and reviewed their work. - Integrated design improvements into existing projects and confidently presented updates to clients.

- Improved existing digital products through UX/UI enhancements and user research. - Conducted in-depth UX studies that directly influenced product decisions. - Collaborated closely with an outsourced design studio: prepared technical briefs, reviewed layouts, conducted design critiques, and implemented final changes. - Initiated new projects, including co-organizing a large concert event with a project manager. Led the design of the visual identity and event website, aligning with brand strategy and improving brand recognition. - Developed brand books for both Shin-Line and its founder, Andrey Shin. - Led UX and marketing research for the company’s rebranding, including website and corporate identity updates. - Conducted in-depth interviews, focus groups, and experiments to generate hypotheses around consumer taste preferences, emotional response, and brand recognition.

- Designed and developed layouts for websites and mobile apps that demonstrated strong usability and performance across key metrics. - Created visual content for marketing materials, social media posts, presentations, and advertisements. - Contributed to brand development through logo creation, brand guidelines, and visual assets. - Conducted comprehensive UX research alongside project managers: started with qualitative methods such as in-depth client interviews, focus groups, and case studies, then validated hypotheses using quantitative research like surveys, secondary data analysis, and performance metrics. - Analyzed user journeys, competitors, and market trends to inform wireframes and prototypes. - Collaborated closely with cross-functional teams—including developers, marketers, and project managers—to ensure seamless project execution. - Managed client communication throughout the design process, from initial consultations to design presentations and feedback collection